Montreal Fashion Week SS2010 Ends
I have to apologize for not being able to cover MFW properly, I came down with a terrible cold after Day 1 and have been trying to recuperate ever since.
The major highlights of the week were Caroline Neron’s jewelry extravaganza, with her crystal studded pasties finale (not a la Lohan for Ungaro) which really drove to entertain and impress the crowd.
If you’ve been following Twitter, Eve Gravel and Soia & Kyo were the more sought after shows for Day 2.
Day 3 ended with two great designers, Helmer and Denis Gagnon. The latter whom blew everyone away with his zipper intensive collection. Fashion Magazine posted a closer look at Denis Gagnon’s DIY Aldo shoes (though unfortunately not for sale), and also has a running shoe designing contest for their F/W 2010 collection.
Also those who have had attended MFW got a sneak preview of the upcoming Canadian release of The September Issue at Cinematheque Quebecoise. The movie will be set to release throughout Canada on Oct 23rd.
MFW Day 3 - Finale
Day 3 for Montreal Fashion Week had to be the most dressed up crowd I’ve seen. I even spruced myself up after I decided to skip out on the [dress to] Kill Magazine cocktail party (sorry folks, I didn’t feel like going to it right after a grueling day at work). I showed up just in time to get in line for the Soia & Kyo show, and everywhere you looked it was crowded with people. I saw a friend of mine who attended the previous show, Telio, and wondered how she was able to get in.
In fact I saw a lot of people that weren’t media nor buyers attending the show, most likely invited guests, but they came in huge numbers. Being sandwiched on a narrow walkway was so hectic the managing crew were directing the crowd to go to the cocktail lounge before the next show started.
Soia & Kyo is a brand known for their outerwear for the young and stylish, I mostly recognized their double breasted coats and affinity for big buttons. The room was filled to the brim with about 20 more standing in the back. Overall I liked it, but questioned the quality, I saw some buttons looking a little iffy there.
Figuring it was useless to get a ticket by going up and down the stairs, I was told that people will let me in with the pass that I had so that was neat. I don’t bother sitting down the front unless it was the front row, in fact my friend and I always managed to pick a spot up in the back near an alleyway. Our view was great, so it was the next best thing than being in the third or second row with people’s heads in the way. I noticed this guy who always sat by himself, impeccably dressed, figured out this seating trick too. Smart cookie.
Rudsak, an outerwear and leatherwear company, started off late since there were troubles in getting the crowd under control as they were anxious to get in, but in the end I think everyone enjoyed the show. I overheard a woman saying that she loved fashion but didn’t like it when designers were being too eccentric and was relieved this show had stuff that she could see herself wearing. My friend told me that everything looked good for this show because it was very commercial. I’m starting to understand that commercial stuff = good looking clothes (most of the time anyway). So where does that leave other designers I wonder. Acquired taste?
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Casa Cares Temptations
Every year CASA Cares, a non-profit student organization of Concordia’s John Molson School of Business, organize a fashion show event where all proceeds are donated to the Montreal Children’s Hospital. Since the fashion show’s inception they have raised over $30,000 for the hospital.
In their latest edition called “Temptations,” a slew of local designers lent student models their designs to strut them on the runway. I took photos of the event and you’ll have to forgive my poor photographic skills, you can’t do much on an automated Canon! As 9:15pm rolled around, the lights finally dimmed and the show started. What’s interesting of these student run shows were the choreographies the models produced. Some were fun and quirky like when they presented a collection for Kensie Girl and the girls bopped their hips along, winked and gasped at the crowd.
