When You Can’t Go to an “Only” Event

If there’s one thing I love about the fashion industry are the fashion shows. It’s fun, it’s exciting, you get free swag, the atmosphere is engaging, and it’s more fun when it’s people you know who invite you to these fun events.

Unfortunately I had to turn down one of these events since I’m simultaneously involved in the local Japanese cultural side of things.

However, if you want to attend the event, feel free to go! The event I’m missing is a fashion show thrown by “Only” a Danish Denim brand at the Miss Swiss boutique on St-Denis, Aug. 13th @ 6pm. You can have a taste of what their clothing looks like by watching their videos on their website.

Here’s what’s written on the Facebook event page:

Hello everyone!

Danish female denim brand ONLY will present a new Fall 2008 collection at the Miss Swiss boutique on Wednesday August 13, 2008 at 4271 Rue Saint Denis. The highly anticipated fashion show will start at 6:00 p.m. The concept of the fashion show is inspired by nature and the latest trend of being environmentally responsible.

Invited VIP guests and the first 50 customers that make a purchase will receive exclusive gifts from ONLY, NARS Cosmetics and DaLish Cosmetics. Along with the runway show, guests will enjoy an exclusive night of ultimate shopping, refreshments and musical entertainment by the fantastic DJ Joey Dalleva.

Come see the new collection and join us for celebrations!
RSVP before August 11, 2008!

For more info missswiss@rapidweb.ca or onlyfashionshow@hotmail.com, tel: 514-281-8461

Miss Swiss is a store that carries a mix of European brands for trendy 20-somethings, and “Only” is going to be trumpeted in with much fanfare in a couple of weeks. This is also a good opportunity to come and show support for the people who actually organize the event (any kind of event planning is a huge endeavour to take on). Also, it gives a chance for people who aren’t in the industry to make some connections for beginners. I know it’s tough out there and you often don’t know where to start, but I would say events like these will help you expose to the environment a little, so get out there!

Image credits: Only