Fashion’s Night Out 2009

In a global initiative to pump life back into the fashion retail industry, Vogue and the CFDA are urging people to shop again with Fashion’s Night Out. And what better way to kick off the event than to start on this fall’s New York Fashion Week on Sept 10th.

I had recently gone to New York city over Labor Day weekend, and it was hard to miss Fashion’s Night out as there were buses and monstrous billboard ads splashed across the urban landscape. For the occasion, over 700 stores will be open from 6pm to 11pm in New York, sprinkled with celebrities, musical performances and of course, shopping galore.

The event isn’t limited to New York only, it will simultaneously spread across Europe all the way to Japan. So if you’re lucky to find yourself into some of those fashion capitals tomorrow night, take advantage of it!

And what about Canada?

The Hudson Bay will also be partaking in Fashion’s Night Out tomorrow through their 7 The Bay flagship store across the country, according to CNW Group. The Bay’s CEO, Bonnie Brooks, states that the department store will be the only store in the country participating in the event. Montreal’s downtown flagship store is included in the list, although details of what each store will do isn’t really given except for a vague description: “…a variety of in-store events and exclusive vendor activities including makeovers and workshops, expert consultations, fashion shows, special gifts with purchase, prize raffles, music, food and drink, and an opportunity to meet designers and celebrity stylists.”

This is also to reiterate the fact that The Bay is really trying to lure shoppers back to its aisles by introducing new products and designers to the Fall lineup, and valiantly trying to put itself back onto the fashion map as it once did. For some reason, I’m also secretly rooting for them to be brought back into prominence, and give some real value to all that square footage of retail space.